Planet Fitness Can Defy The Skeptics Again
Ample room for growth and a historically low valuation should drive upside from here
Highlights:
For close to a decade, skeptics have predicted the imminent end for PLNT. They’ve been consistently proven wrong.
Valuation, at 16x EBITDA, has come in sharply from historical levels.
A move into Europe and potential pricing changes, offer catalysts for significant share price performance.